VP of Marketing
Core
Own end-to-end marketing strategy to drive new business acquisition and fuel growth in existing accounts for AI agents in housing and healthcare.
Role type
VP of Marketing (B2B SaaS)
Builds
Integrated marketing campaigns, demand generation, brand visibility, and sales enablement tools.
Domain
B2B SaaS / AI / Housing & Healthcare
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
B2B software leadership, demand generation, content marketing, event marketing, scaling hyper-growth startups, MQL/pipeline management, ROI tracking, team building, PR/thought leadership, tech stack optimization
Preferred skills
None stated
Technologies
analytics, marketing automation
Responsibilities
Develop and execute comprehensive marketing strategy; establish reporting mechanisms for data-driven insights; set and track goals for MQLs, pipeline, conversion, and ROI; lead integrated campaigns across email, social, conferences, and digital; collaborate with sales on prospecting tools; partner with external agencies for PR and thought leadership; optimize tech stack with sales ops and engineering; recruit and manage marketing team.
Seniority
VP, strategic leadership & team building
