Field Marketing Manager, Enterprise & ABM
Core
Build and execute high-impact field marketing and ABM programs to deepen engagement with enterprise accounts and drive pipeline and revenue.
Role type
Field Marketing Manager (Enterprise & ABM)
Builds
Executive roundtables, dinners, customer gatherings, workshops, partner activations, and third-party conference sponsorships
Domain
Generative AI / Developer Infrastructure / Enterprise Technology
Deliverable
product features
Required skills
B2B field marketing, ABM strategy, enterprise sales partnership, event management, budget management, cross-functional collaboration, program execution, data analysis
Preferred skills
AI/developer tools marketing, executive program design, high-touch account management, cloud partner collaboration, Salesforce proficiency
Technologies
Salesforce
Responsibilities
Partner with Enterprise Sales to build field marketing plans aligned to priority accounts and revenue goals; Own ABM events and experiences for priority accounts; Manage event and program execution end-to-end including budgets, agencies, and logistics; Measure program performance across target-account engagement and revenue impact; Build repeatable, lightweight programs for Sales activation; Collaborate with Partnerships on co-marketing programs.
Seniority
Mid-Senior, hands-on IC
