Product Marketing Manager (EndPoint, NetSec, SASE)
Core
Owns outbound marketing messaging and content for cybersecurity products (Endpoint, NetSec, SASE) to drive sales success and product line growth.
Role type
Senior B2B Product Marketing Manager (Cybersecurity)
Builds
Marketing content, product positioning, launch plans, and training materials for end-users, MSPs, and channel partners.
Domain
Cybersecurity (Endpoint, NetSec, SASE, Identity, MDR)
Deliverable
product features
Required skills
B2B product marketing strategy, content creation (copy, scripts, decks), product positioning, cross-functional program management, technical concept translation, channel selling expertise
Preferred skills
Experience with Wrike and Salesforce, advanced degree or technical certifications
Technologies
Wrike, Salesforce, Microsoft Teams, PowerPoint
Responsibilities
Devise messaging and content strategy with Product Management; Write and develop all forms of marketing content (web copy, eBooks, video scripts, battle cards, etc.); Develop product positioning and messaging for global markets; Communicate product stories and deliver training to sales teams and partners; Plan and manage new product launches; Collaborate with global teams across time zones
Seniority
Senior, hands-on IC