Growth Product Manager - Games
Core
Own growth strategy for mobile games from soft launch to scaling, optimizing retention, engagement, and monetization.
Role type
Growth Product Manager (Mobile Games)
Builds
Mobile games and their growth roadmaps
Domain
Mobile gaming, free-to-play economics, user acquisition
Deliverable
product features
Required skills
mobile game economics, retention/LTV/ROAS/CPI/ARPDAU analysis, A/B testing, cohort analysis, UA campaign optimization, creative performance testing, game design collaboration, monetization strategy (ads/IAP/subscriptions)
Preferred skills
experience with ad-monetized/IAP/hybrid games, competitor tracking, global launch decision support
Technologies
UA platforms, A/B testing frameworks, analytics tools for cohort/segmentation
Responsibilities
Analyze key performance metrics (CPI, retention, ARPDAU, LTV, ROAS), develop A/B testing roadmaps, collaborate on game design and monetization systems, monitor monetization changes, track competitor trends, create growth roadmaps, support soft-launch analysis
Seniority
Mid-level, hands-on IC
