Director, Marketing and Artist Development
Core
Strategic and operational leader for a creative marketing team focused on artist development, release strategy, DSP initiatives, and business operations for priority artists and releases.
Role type
Director, Marketing & Artist Development
Builds
Artist product management, marketing strategy, project execution, team workflow, and cross-functional communication for singles, EPs, albums, video content, merchandise, D2C initiatives, and live events.
Domain
Music industry, digital marketing, artist development, DSP strategy
Deliverable
product features
Required skills
Artist product management, marketing strategy, project management, budget management, cross-functional leadership, data-informed planning, DSP strategy, team mentorship, operational process design
Preferred skills
Experience with emerging music discovery channels, cultural trend analysis, executive communication, creative direction alignment
Technologies
Microsoft Office (Excel, PowerPoint), SAP
Responsibilities
Lead product management and marketing strategy for priority artists and releases; Develop and execute marketing, creative, advertising, and artist development plans; Manage project budgets and ensure resources are aligned with campaign goals; Lead day-to-day project management across artist campaigns and special projects; Oversee team workflows, internal systems, and operating rhythms; Mentor and guide team members by providing direction, structure, and accountability.
Seniority
Director, strategic leadership with hands-on execution