Director, Global Priorities
Core
Develop and drive marketing strategy for Warner Music Group's highest-priority global artists, coordinating campaign planning and execution across label affiliates and commercial partners worldwide.
Role type
Director, Global Marketing Strategy
Builds
Global marketing campaigns and go-to-market activities for top-tier artists
Domain
Music industry, global brand management, entertainment marketing
Deliverable
product features
Required skills
Strategic marketing expertise, global campaign management, cross-functional coordination, multi-market localization, performance benchmarking, trend analysis
Preferred skills
Experience in record label or artist management, deep passion for music, knowledge of global pop culture and digital trends
Technologies
Marketing intelligence tools, analytics platforms
Responsibilities
Lead creation of comprehensive multi-market marketing plans for top global priority artists; Partner with WMG affiliates to localize campaign strategies and ensure consistent execution; Manage global rollout timelines and deliverables; Track key campaign and artist benchmarks globally; Identify and apply emerging global marketing trends and fan engagement strategies
Seniority
Director, strategic leadership with hands-on execution