Director, Artist & Label Services
Core
Strategic lead for Capitol roster artists, owning long-term merchandise and D2C business direction to align with creative vision and drive commercial results.
Role type
Director, Artist & Label Services (Merchandise & D2C Strategy)
Builds
Holistic cross-channel merchandise strategies for physical music, exclusives, tour, retail, and licensing initiatives.
Domain
Music industry, artist relations, direct-to-consumer (D2C) commerce, and merchandise.
Deliverable
product features
Required skills
Account management, artist relations, eCommerce strategy, D2C commerce, merchandise strategy, fan engagement, cross-channel planning, stakeholder management, creative direction, business reviews, go-to-market planning.
Preferred skills
Label-side experience, artist commerce experience, deep cultural fluency in music, strong creative taste, ability to sell ideas.
Technologies
None explicitly stated.
Responsibilities
Serve as relationship lead for Capitol Music Group artists and partners; Develop rolling 12-month calendar plans across all revenue channels; Lead development and presentation of artist proposals and go-to-market initiatives; Partner with Campaign Managers to optimize campaign performance; Lead Artist & Label Business Reviews; Manage artist and label feedback and ensure alignment with brand standards.
Seniority
Director, strategic leadership with hands-on execution.