Senior Manager, Digital Media Strategy & Planning
Core
Lead strategic development of digital media plans and RFP responses for streaming audio, podcasts, social platforms, and live events.
Role type
Senior Manager, Digital Media Strategy & Planning
Builds
Integrated digital media campaigns and client proposals
Domain
Digital Media / Audio Advertising
Required skills
Digital media planning, Integrated strategy, RFP response management, Creative ideation, Storytelling, Analytical skills, Project management, Business rule compliance, PowerPoint, Excel
Responsibilities
Lead strategic development of digital media plans in response to RFPs across streaming, podcasting, social, and live experiences; Own the creation and writing of presentation decks; Collaborate with sales, marketing, research, and inventory teams; Bring forward creative, insight-driven ideas that connect advertiser objectives to iHeartMedia's unique assets; Interpret and apply internal business rules to ensure compliant, feasible proposals; Operate independently to manage timelines, solve problems, and escalate challenges; Leverage post-sale performance data to inform future campaign planning.
Seniority
Senior Manager, strategic partner to sales
