Senior Analyst, Advertising Operations - Orange Apron Media
Core
Develop quantitative models and conduct analysis to understand marketing strategies, own reporting/analytics for internal teams and external suppliers, and drive product efficiency to improve customer experience and identify growth initiatives.
Role type
Senior Analyst, Retail Media
Builds
Internal advertising business, reporting dashboards, and predictive marketing campaigns
Domain
Retail, E-commerce, Digital Advertising
Deliverable
production ML models | dashboards & analysis
Required skills
quantitative analysis, statistical/econometric modeling, transaction data analysis, yield management, KPI tracking, advanced Excel, Power Point, business planning, problem-solving
Preferred skills
product management, retail media cross/up-sell strategy, predictive marketing campaign design, project management, negotiation
Technologies
Excel, Power Point
Responsibilities
Prepare reports, charts, and presentations to support business decisions; conduct analyses to improve business operations and identify growth opportunities; partner with site testing teams to define effective customer experiences; drive reporting and analysis of marketing campaigns leveraging complex data sources; analyze transaction data to identify purchase triggers for future value customers.
Seniority
Senior, hands-on IC
