Senior Product Marketing Manager
Core
Launch and support web application firewalls (WAF) and related products by creating messaging, positioning, and go-to-market strategies.
Role type
Senior Product Marketing Manager (WAF)
Builds
WAF products and services, sales enablement materials, and GTM strategies
Domain
Cybersecurity / Web Application Firewalls
Deliverable
product features
Required skills
WAF market expertise, competitive analysis, GTM strategy, product pricing, cross-functional leadership, technical writing, public presentation
Preferred skills
MBA, cloud/SaaS/container technology knowledge
Technologies
WAF, cloud, SaaS, container-based technologies
Responsibilities
Develop product messaging and positioning; lead competitive intelligence and pricing strategies; craft sales collateral and presentations; enable sales and channel teams; drive product launches; present strategies to executive management; mentor product marketing teammates
Seniority
Senior, hands-on IC