Marketing Manager
Core
Lead performance marketing and lead generation for international residential property sales in Hong Kong, delivering quality leads to support broker teams.
Role type
B2C Marketing Manager (Real Estate)
Builds
Digital campaigns, sales exhibitions, marketing collateral, and localized content for residential developments.
Domain
Real Estate / Residential Property Sales
Deliverable
product features
Required skills
Performance marketing, lead generation, digital marketing (SEO, SEM, social media), campaign management, budget management, Salesforce proficiency, content creation, localization
Preferred skills
Property industry experience, overseas marketing experience, partnership marketing, exhibition production coordination
Technologies
Salesforce, SEO, SEM, Social Media platforms
Responsibilities
Lead generation initiatives via targeted digital campaigns; Manage design and production of sales exhibitions and materials; Own end-to-end campaign management and reporting; Maximize brand visibility across digital touchpoints; Manage marketing budget and deliver performance reporting; Promote JLL Residential brand across markets; Craft, translate, and copyedit client materials and social media posts; Utilize Salesforce to track leads and manage campaigns.
Seniority
Mid-Senior, hands-on IC
