Sales Account Executive
Core
Generates advertising revenue by selling television, OTT/CTV, and digital advertising to established agencies and new prospects.
Role type
Sales Account Executive
Builds
Advertising revenue streams for media stations
Domain
Media & Advertising
Deliverable
product features
Required skills
Cold calling, sales presentations, relationship building, advertising scheduling, client consultation, media rate explanation
Preferred skills
Experience in media sales, long-range objective implementation
Technologies
Computers, telephones, copiers, scanners, fax machines
Responsibilities
Calling on established agencies and cold-calling new prospects, maintaining and developing assigned accounts, preparing and delivering sales presentations, explaining advertising benefits, providing rates for advertising placement, developing advertising schedules with clients and station personnel
Seniority
Entry-level to Mid-level