Sales Account Executive
Core
Generates advertising revenue by selling television, OTT/CTV, and digital advertising to local businesses and agencies.
Role type
Sales Account Executive
Builds
Advertising revenue for a local TV station
Domain
Media / Broadcasting
Deliverable
client delivery
Required skills
cold calling, sales presentations, account management, advertising scheduling, client relationship building, strategy implementation
Preferred skills
experience in media sales, proficiency with office equipment
Technologies
computers, telephones, copiers, scanners, fax machines
Responsibilities
calling on established agencies and cold-calling new prospects, maintaining assigned accounts and developing new accounts, preparing and delivering sales presentations, explaining advertising benefits to customers, providing rate information, developing advertising schedules, working with station personnel to develop advertisements
Seniority
Entry-level to Mid-level, hands-on IC
