Senior Marketing Manager, Experiential Marketing, Sponsorships & Partnerships
Core
Develop and execute Visa China's sponsorship and partnership strategy to create culturally relevant consumer experiences and cardholder benefits across sports, music, gaming, fashion, and entertainment.
Role type
Senior Marketing Manager, Sponsorships & Partnerships
Builds
Consumer experiences, cardholder privileges, and co-marketing solutions for issuers, fintechs, and merchants
Domain
Payments technology, Consumer Marketing, Sponsorships & Partnerships in China
Required skills
Sponsorship lifecycle management, rights negotiation, budget management, cross-functional project leadership, stakeholder engagement, business case development, financial forecasting, cultural trend analysis
Preferred skills
Financial services sponsorship experience, established China sponsorship network, client co-investment models, MBA
Technologies
None stated
Responsibilities
Identify and evaluate local/international partnership opportunities; manage relationships with rights holders and agencies; translate sponsorship rights into consumer experiences; support budget planning and performance measurement; prepare business cases and reports for stakeholders
Seniority
Senior, hands-on IC