EMEA Regional Pharma Marketing Lead (m/f/d)
Core
Lead digital marketing strategies to drive revenue growth for Lonza's pharmaceutical portfolio across EMEA.
Role type
Regional Pharma Marketing Lead
Builds
Digital marketing campaigns, sales enablement programs, and thought leadership content for the pharmaceutical sector.
Domain
Pharmaceuticals / Digital Marketing
Deliverable
product features
Required skills
Digital marketing strategy, revenue generation, lead generation, customer insights analysis, sales enablement, campaign performance tracking, thought leadership development
Preferred skills
French language proficiency
Technologies
Webinars, paid media, social media, e-mail marketing, digital advertising platforms
Responsibilities
Develop and execute EMEA-level marketing strategies to enhance lead generation and customer engagement; Implement revenue-driven digital initiatives including paid media and social campaigns; Leverage customer insights to align campaigns with market needs; Collaborate with sales teams to provide tools and content for customer engagement; Develop sales enablement programs to convert leads into customers; Track and analyze digital campaign performance metrics; Execute thought leadership programs to position the company as a market leader.
Seniority
Senior, hands-on IC
