(Senior) Brand & Customer Manager UK/Ireland
Core
Lead the development and implementation of direct interaction-based and digital marketing campaigns for contraception products in the UK/Ireland, ensuring alignment with market landscapes and customer needs.
Role type
Senior Brand & Customer Manager (Pharmaceuticals)
Builds
Digital marketing campaigns, promotional materials, and integrated solutions for women's health products
Domain
Pharmaceuticals / Women's Health
Deliverable
product features
Required skills
Pharmaceutical product management, UK market expertise, cross-functional leadership, campaign optimization, competitive intelligence analysis, stakeholder collaboration
Preferred skills
ABPI code, experience in other markets
Technologies
Digital marketing channels, email platforms, partner online platforms
Responsibilities
Lead compliant campaign ideation and execution across multiple channels; Utilize customer insights to design data-driven campaigns; Drive cross-functional collaboration with sales, medical, and regulatory partners; Measure campaign effectiveness through KPIs; Gather and analyze competitive intelligence; Oversee projects spanning face-to-face promotion, email, and web platforms
Seniority
Senior, hands-on IC
