Marketing Manager
Core
Lead global promotion of main product lines and drive marketing/communication strategy worldwide to support sales force needs and business objectives.
Role type
Global Marketing Manager (B2B)
Builds
Global marketing initiatives, product launches, and sales-oriented assets for the product portfolio.
Domain
Dental/Medical technology
Deliverable
product features
Required skills
Strategic marketing, B2B marketing, cross-functional collaboration, campaign execution, project management, multi-channel content creation, data analysis (Tableau), presentation design (PPT), CRM management (Hubspot)
Preferred skills
Additional languages, Adobe Suite
Technologies
Hubspot, Tableau, Adobe Suite, Microsoft Office
Responsibilities
Define and implement global marketing initiatives for the assigned product portfolio, including new launches; Deliver practical, marketing and sales-oriented assets that enable commercial success of the sales force; Collaborate with Global Product Management, local marketing sales, Regulatory, Legal, Training and Events to ensure alignment and execution; Engage with markets and local sales teams to integrate product expertise into campaigns; Monitor marketing campaigns for the product portfolio, including new launches, and lead selected communication projects based on agreed KPIs.
Seniority
Mid-Senior, hands-on IC