Associate Marketing Manager, CRM
Core
Build and launch personalized, Braze-powered CRM campaigns (email, push, in-app) to deepen relationships with the FOX News audience using first-party behavioral data.
Role type
Associate Marketing Manager, CRM
Builds
Personalized multi-channel campaigns, automated journeys, and engagement programs for FOX News Digital and related products.
Domain
Media & News / Digital Marketing
Required skills
Braze (Canvas, Segments, Connected Content, Liquid), segmentation, lifecycle marketing, A/B testing, SQL, GA4, Adobe Analytics, CDPs, privacy regulations (CCPA, CAN-SPAM)
Preferred skills
News/media/publishing experience, AI-enabled marketing tools, BI tools (Looker, Tableau)
Responsibilities
Build and QA multi-channel campaigns and automated journeys in Braze; develop and maintain audience segments from demographic and behavioral data; run A/B and multivariate tests and summarize learnings; build reporting and analysis to drive engagement targets; support campaigns tied to product launches and editorial priorities; manage send volume and frequency to protect engagement; use automation and AI responsibly for personalization; ensure campaigns meet brand, legal, and privacy requirements.
Seniority
Associate, hands-on IC
