Manager, Insights & Analytics Subscription (Marketing)
Core
Marketing and lifecycle specialist for subscription analytics, owning measurement of acquisition, conversion, retention, and engagement for products like FOX Nation.
Role type
Manager, subscription marketing analytics
Builds
Dashboards tracking churn, CPA, and engagement; attribution models; cohort analysis; actionable recommendations for offers and targeting.
Domain
Media & Entertainment / Subscription Streaming
Deliverable
dashboards & analysis
Required skills
SQL (Snowflake), marketing analytics, subscription lifecycle metrics, marketing attribution, BI tools (Looker/Tableau/Power BI), Excel/Sheets, data quality troubleshooting, AI tools (Claude/ChatGPT/Cursor)
Preferred skills
CRM platforms (Braze), subscription billing (Recurly/Zuora/Stripe), Adobe Analytics/GA4, media/streaming industry experience
Technologies
Snowflake, Looker, Tableau, Power BI, Braze, Recurly, Zuora, Stripe Billing, Adobe Analytics, Google Analytics 4
Responsibilities
Strategize on acquisition/win-back/retention efforts; own recurring reporting on acquisition, retention, and churn; analyze campaign performance and CPA efficiency; build dashboards for subscription metrics; conduct cohort and segmentation analysis; measure CRM/lifecycle campaign performance; write SQL for reporting and ad-hoc requests; flag data quality issues.
Seniority
Manager, hands-on IC
