VP, Ad Sales Strategy
Core
Define and scale the advertising business for FOX One's streaming platform, shaping go-to-market approaches and monetization strategies at the intersection of sales, product, and ad tech.
Role type
VP, Ad Sales Strategy
Builds
FOX One streaming platform advertising offerings and revenue partnerships
Domain
Streaming media, advertising technology, direct-to-consumer (DTC)
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Advertising sales strategy, CTV/AVOD expertise, programmatic deal structures, revenue forecasting, financial modeling, product partnership, data-driven decision-making, executive reporting, ad tech trend evaluation
Preferred skills
Experience at major media/streaming/ad tech companies, familiarity with FOX content portfolio, upfront/scatter market dynamics, first-party data platforms, clean room technologies
Technologies
SSP/DSP, PMP, programmatic guaranteed, direct IO, clean rooms, alternative IDs, AI-driven personalization
Responsibilities
Develop advertising and sponsorship strategy, lead revenue strategy and partnerships, define go-to-market frameworks and sales narratives, define pricing and packaging, interface with product and ad tech teams to set roadmap priorities, establish first-party data and audience strategy, partner with ad sales leadership in client engagements, translate market intelligence into strategies, define KPIs and reporting frameworks, guide adoption of emerging ad tech trends
Seniority
VP, strategic leadership with hands-on commercial execution
