Associate Director Patient Support Digital & Data Strategy
Core
Shape the brand-side Patient Support Program (PSP) data strategy, ecosystem mapping, and measurement framework to enable a coherent, patient-centered support experience for immunology patients.
Role type
Senior IC data strategy lead (pharmaceutical patient support)
Builds
Data architecture, reporting, measurement frameworks, and CRM-enabled patient engagement journeys for PSP solutions.
Domain
Pharmaceutical / Biotechnology / Immunology
Deliverable
dashboards & analysis
Required skills
Data strategy, CRM enablement, ecosystem mapping, measurement design, cross-functional leadership, strategic thinking
Preferred skills
Immunology market knowledge, specialty PSP ecosystems, launch readiness, digital analytics, business rules development
Technologies
CRM platforms, digital databases, digital analytics tools
Responsibilities
Define data requirements and ecosystem mapping for PSP solutions; drive CX data enablement across key customer groups; lead CRM decisions and HCP portal user experience design; ensure alignment with Hub, FRM, SP, ISP, and Nursing processes; support end-to-end integration and operational readiness for launch; develop PSP program measurement frameworks and dashboards; identify dependencies and gaps across operational partners.
Seniority
Senior, hands-on IC
