Senior Marketing Manager Sportstyle
Core
Lead and support seasonal and annual Sportstyle marketing plans, managing product launches, campaigns, and retail activations for fashion and streetwear collaborations.
Role type
Senior Marketing Manager (Sportstyle/Fashion)
Builds
Seasonal marketing plans, product launch campaigns, fashion/streetwear collaborations, retail activations
Domain
Fashion, Lifestyle, Streetwear
Deliverable
product features
Required skills
Category marketing, Brand marketing, Integrated marketing, Project management, Creative asset management, Cross-functional collaboration, Fashion industry knowledge, Social and digital media expertise
Preferred skills
International travel willingness, Coaching and team development
Technologies
Digital channels, Social media platforms, Retail activation tools
Responsibilities
Lead seasonal and annual Sportstyle marketing plans, Manage execution of product launches and campaigns, Drive consumer-focused storytelling across digital and retail channels, Own day-to-day project management for category initiatives, Act as cross-functional point of contact, Monitor campaign performance and optimize plans, Coach and develop junior team members