CVUS Interventional Global Marketing Manager / Responsable Marketing Global en Cardiologie Interventionnelle -
Core
Develop global marketing strategy, market assessments, and new product launch plans for cardiovascular ultrasound solutions in interventional cardiology.
Role type
Global Marketing Manager (Interventional Cardiology)
Builds
Global Go-to-Market strategies, market share analysis, value propositions, and evidence generation plans for GE HealthCare CVIS solutions.
Domain
Healthcare / MedTech / Interventional Cardiology
Deliverable
product features
Required skills
Global marketing management, new product launch (NPI) planning, market analysis, clinical expertise in interventional cardiology, strategic thinking, commercial awareness, analytical skills, English fluency
Preferred skills
Experience in upstream/downstream marketing roles, managing international brands, influencing key opinion leaders (KOLs), digital marketing strategies
Technologies
None explicitly stated
Responsibilities
Develop market assessment and commercialization strategies; lead NPI launch plans and business cases; define global Go-to-Market strategies; develop value propositions based on clinical and economic challenges; collaborate with KOLs to build thought leadership; work with clinical teams on evidence generation plans; develop campaigns to influence customer behavior.
Seniority
Senior, hands-on IC