Senior Product Marketing Manager - Commercial Real Estate, Matterport - Arlington, VA
Core
Own positioning, messaging, and go-to-market strategy for Matterport's commercial real estate and new home construction segments.
Role type
Senior Product Marketing Manager (Commercial Real Estate & Construction)
Builds
Industry-specific marketing plans, sales enablement materials, and customer narratives for enterprise buyers.
Domain
Commercial Real Estate and New Home Construction
Deliverable
product features
Required skills
B2B product marketing, commercial real estate industry expertise, buyer persona definition, sales enablement, funnel analytics, technical writing, AI tool fluency
Preferred skills
New home construction marketing, AEC industry experience, marketplace platform experience, 3D/spatial data familiarity, enterprise SaaS sales force experience
Technologies
AI tools for research and content, 3D capture platforms, spatial data visualization
Responsibilities
Define distinct messaging for owners, operators, asset managers, and brokerages; conduct direct buyer research and competitor analysis; create sales collateral and customer stories; manage industry conversion metrics and deal value; represent the brand at industry events.
Seniority
Senior, hands-on IC