Director, Product Marketing, Matterport - Arlington, VA
Core
Lead product marketing for Matterport's 3D digital twin platform, driving positioning, go-to-market strategy, and funnel performance across commercial and residential real estate marketplaces.
Role type
Director, Product Marketing (Enterprise B2B Technology)
Builds
Industry narratives, sales tools, campaign messaging, lifecycle content, and joint marketing strategies for CoStar Group marketplaces (Homes.com, Apartments.com, LoopNet).
Domain
Real Estate Technology / 3D Digital Twins / Commercial & Residential Real Estate
Deliverable
product features
Required skills
Product marketing leadership, go-to-market strategy, audience-led messaging, competitive intelligence, funnel fluency, cross-functional partnership, AI integration, executive stakeholder management
Preferred skills
Experience moving teams from product-led to audience-led messaging, hands-on experience in residential real estate and multi-family, enterprise B2B technology background
Technologies
AI tools for buyer research, competitive monitoring, and content production
Responsibilities
Own the product marketing charter and set quality standards; lead and develop the product marketing team; carry residential real estate and multi-family portfolios; define joint marketing strategy with CoStar marketplaces; drive growth and funnel performance; partner with Sales and Demand Generation; represent Matterport at industry events.
Seniority
Director, hands-on IC with team leadership
