Senior Product Marketing Manager | Housing
Core
Senior Product Marketing Manager shaping go-to-market strategy, positioning, and messaging for EliseAI's AI-powered housing product suite to drive adoption and growth.
Role type
Senior Product Marketing Manager (B2B SaaS)
Builds
AI agents for housing (apartment tours, lease signing, maintenance requests)
Domain
PropTech / Real Estate / AI
Deliverable
product features
Required skills
B2B product marketing strategy, go-to-market planning, market research, product positioning, technical narrative translation, cross-functional collaboration, sales enablement, marketing material creation
Preferred skills
Experience in housing/real estate sector, startup scaling experience
Technologies
AI agents, housing workflow automation
Responsibilities
Develop and execute comprehensive go-to-market plans; Conduct market research to understand customer needs and competitive landscape; Define long-term product positioning for the housing market; Track feature releases and own messaging to drive adoption; Create compelling product-level messaging; Collaborate with product, engineering, and sales teams; Lead development of marketing collateral and sales tools; Build relationships with stakeholders to gather feedback
Seniority
Senior, hands-on IC