Director of Marketing - CoStar & LoopNet, London, UK
Core
Own B2B marketing strategy and execution for CoStar Group, CoStar, and LoopNet in the UK, driving brand leadership, demand generation, and customer retention for commercial real estate solutions.
Role type
Director of Marketing (B2B)
Builds
B2B marketing campaigns, go-to-market strategies, and brand positioning for commercial real estate platforms.
Domain
Commercial Real Estate / B2B SaaS
Deliverable
product features
Required skills
B2B marketing strategy, multi-brand management, demand generation, GTM strategy, data-driven performance management, stakeholder partnership, team leadership
Preferred skills
Commercial real estate industry experience, enterprise sales alignment, lifecycle marketing
Technologies
None stated
Responsibilities
Define UK marketing vision and strategy; Lead disciplined go-to-market strategies to drive qualified demand; Establish OKRs and KPIs to measure marketing impact; Partner with Sales and Product to improve win rates and deal size; Recruit and develop a high-performing marketing organization.
Seniority
Director, strategic leadership & team management