Marketing Director, Northern Europe
Core
Localize and execute the EMEA marketing strategy for the Northern Europe region, driving demand generation across offline and online channels for a global M&A and high-value transaction platform.
Role type
Regional Marketing Director (Northern Europe)
Builds
Regional marketing presence, demand generation campaigns, and local team for Datasite's M&A and fundraising platform.
Domain
Financial Services / Legal Tech / M&A
Deliverable
product features
Required skills
B2B marketing strategy, demand generation, regional market insight, stakeholder management, budget ownership, team building, data analysis, event management, digital marketing channels
Preferred skills
Northern European language fluency, AI tools, CRM (Salesforce, Pardot), SaaS experience, financial services/legal sector experience, people management
Technologies
Salesforce, Pardot, LinkedIn, Sitefinity, Microsoft Office 365, Copilot, Excel, Word, PowerPoint, Outlook, Teams, SharePoint
Responsibilities
Localize and execute the marketing strategy and plan for Northern Europe based on the EMEA plan; Drive demand generation in the region both offline and online; Optimise and measure the success of activities and initiatives; Report on lead impact, cost per lead, cost per opportunity, and ROI; Build and manage a local marketing team and own the regional budget; Act as a strategic partner to local Sales leadership and regional stakeholders; Identify opportunities to improve regional marketing performance based on market insight and data.
Seniority
Senior, hands-on IC with team management responsibilities