Market Development Manager (West Florida)
Core
Own local marketing activities and business driving plans for a specific geography to increase new business growth.
Role type
Senior Consultant, Direct Sales Marketing Manager
Builds
Local marketing events, promotions, and new store opening business driving plans for insurance dealerships and partners.
Domain
Insurance sales and local marketing
Deliverable
product features
Required skills
Local marketing, Sales, Marketing events, Planning ability, Persuasion, Time management
Preferred skills
Active learning, Adaptability, Customer service, Social orientation
Responsibilities
Call on local dealerships and business partners to build relationships and increase referrals; Plan local marketing strategy and outside marketing activities with sales leadership; Produce monthly marketing newsletters; Manage local social media pages; Track event results and optimize ROI; Proactively sell Affinity programs to local businesses.
Seniority
Senior, hands-on IC
