Vx-MKT Business Innovation- (Sr.) Brand Manager- Shanghai/ Beijing
Core
Develop, plan, and operate innovative business models and programs to drive growth in the vaccines/healthcare sector.
Role type
Senior Brand Manager (Business Innovation)
Builds
End-to-end innovation journeys and service offerings for vaccines business units
Domain
Vaccines / Healthcare
Deliverable
product features
Required skills
Strategic planning, User journey design, Campaign design, Project management, Budget management, Vendor management, Cross-functional collaboration
Preferred skills
Management consulting background, Internal strategic planning experience
Technologies
Microsoft PowerPoint, Microsoft Excel
Responsibilities
Design activities to address HCOs, key customers, and consumer needs; Deploy and implement innovative programs; Track program performance against KPIs; Manage projects and budgets within agreed limits; Collaborate with Marketing, Legal, Compliance, Medical, and external stakeholders.
