Sr. Product Manager - HCP Marketing Dermatology U.S. – CSU
Core
Develop and execute innovative marketing strategies and tactics for Dupixent in the Chronic Spontaneous Urticaria (CSU) dermatology indication, serving Health Care Professionals.
Role type
Senior Product Manager, HCP Marketing
Builds
Promotional marketing tactics, unbranded and branded messaging tools, digital and print assets for CSU indication
Domain
Biopharmaceuticals, Dermatology, Chronic Spontaneous Urticaria (CSU)
Deliverable
product features
Required skills
Product/brand management, US healthcare environment dynamics, clinical data communication, market research, regulatory review process, agency partner management, budget management, brand planning, competitive planning
Preferred skills
Project management, analytical skills, specialty product experience
Technologies
None stated
Responsibilities
Develop unbranded messaging and tools, execute review of marketing assets, co-lead brand planning and digital omni-channel strategy, manage agency partners, champion materials through Joint Review Committee, ensure compliance with corporate guidelines
Seniority
Senior, hands-on IC