Vice President of Marketing
Core
Lead North America's largest print marketing program, shaping strategy for catalogs, direct mail, and print communications for 45,000+ products.
Role type
VP of Marketing (Strategy & Operations)
Builds
Large-scale print marketing programs (catalogs, direct mail, print communications)
Domain
Industrial distribution / Print marketing
Deliverable
product features
Required skills
Strategic planning, team leadership, vendor negotiation, budget management, operational efficiency optimization
Preferred skills
MBA, experience in catalog publishing or direct mail
Technologies
Print production systems, data management tools
Responsibilities
Direct print marketing programs for 45,000+ products; Lead and develop directors and managers across campaign execution and distribution; Oversee print production, paper sourcing, and postage operations; Build strategic partnerships with print, paper, and mailing vendors; Partner with executive leaders to align initiatives and oversee $500M+ annual investment
Seniority
Executive (VP level)
