Inside Leads Associate
Core
Research and qualify marketing leads, conduct targeted outreach, and support the sales team in driving product adoption for small/medium businesses.
Role type
Inside Sales Associate (Lead Generation)
Builds
Sales pipeline and customer engagement for semiconductor solutions
Domain
Semiconductor / Industrial & Consumer Markets
Deliverable
client delivery
Required skills
Lead qualification, market research, cold calling, email outreach, CRM management, data analysis, product knowledge, cross-selling, business metrics reporting
Preferred skills
Master's degree, IT/Marketing background, self-starter mindset, multitasking
Technologies
ADI digital tools, CRM systems
Responsibilities
Qualify and nurture marketing leads using digital tools; Analyze market trends to prioritize selling efforts; Conduct detailed research on target organizations; Engage prospective customers via phone and email; Follow up on warm leads and provide sales support; Maintain accurate CRM records; Analyze data to generate insights; Prepare customer-ready product summaries; Leverage reference designs to cross-sell; Present business metrics to leadership; Identify process improvements; Meet sales targets; Document business requirements; Apply semiconductor knowledge to align solutions; Build relationships across global functions.
Seniority
Individual Contributor, 2+ years experience
