Senior Marketer

Shanghai (CHN), CNFull-time2026-11-06 → 2026-11-10

Core

Develop and implement 3-5 year marketing plans and 4P strategies for the automotive segment in Great China, driving value growth and innovation.

Role type

Senior Marketer (Strategic Markets - Mobility)

Builds

Regional marketing plans, innovation portfolios, and product launch execution for automotive solutions.

Domain

Automotive industry, Materials Science, Great China region

Required skills

Strategic marketing, Automotive industry knowledge, Cross-functional leadership, Financial acumen, Innovation management, Market segmentation, Pricing strategy, Competitive analysis, Mandarin fluency, English fluency

Preferred skills

MBA, Chemical/Materials/Engineering background

Technologies

None stated

Responsibilities

Develop and implement Great China Segment Marketing Plans (3-5 years) and 4P market plan; Lead regional Innovation Portfolio Management and product launch execution; Drive market plan implementation and achieve growth targets; Provide market insights and identify new growth opportunities; Define regional pricing strategy to drive business growth.

Seniority

Senior, hands-on IC

About Dow

Dow (NYSE: DOW) is one of the world’s leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications. Our global breadth, asset integration and scale, focused innovation, leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 30 countries and employ approximately 36,000 people. Dow delivered sales of approximately $43 billion in 2024. References to Dow or the Company mean Dow Inc. and its subsid