市场销售经理
Core
Execute regional marketing planning, implementation, and management to translate strategy into actionable plans for the sales force.
Role type
Regional Marketing Sales Manager
Builds
Regional marketing plans, communications strategies, and field-level programs
Domain
Sustainable resources / Environmental technology
Deliverable
product features
Required skills
Marketing planning, Campaign management, CRM and marketing automation, Market research, Stakeholder management, Content development
Preferred skills
None stated
Technologies
CRM, Marketing automation tools
Responsibilities
Translate marketing strategy into actionable plans for the region and business centres; Manage campaign implementation and program measurements; Liaise with Marketing and Public Affairs teams to integrate local campaigns across channels; Act as a conduit for go-to-market strategies in the field; Gather market information and provide marketing expertise to target audiences; Manage development and maintenance of print and electronic collateral; Assess market trends, consumer behavior, and competitive behaviour.
Seniority
Mid-level, hands-on IC
