Associate, Marketing Solutions (*)
Core
Primary contact with automotive dealer contacts to develop, implement, and grow dealer marketing and customer attainment/retention goals via telephone and computer.
Role type
Associate Marketing Solutions Consultant
Builds
Customized marketing plans, campaign deployments, and performance reporting for automotive dealers.
Domain
Automotive retail / Dealer services
Deliverable
product features
Required skills
Sales, marketing, customer service, business acumen, report writing, Microsoft Office (Word, Excel, Outlook), CRM management, quality control.
Preferred skills
Direct marketing, creating/implementing marketing plans.
Responsibilities
Build consultative relationships with assigned dealer base; Proactively identify opportunities to drive enrollment, adoption, and campaign deployment; Lead strategic conversations to align program capabilities with revenue and engagement objectives; Drive dealer participation by educating and guiding decision-making; Ensure timely activation and execution of campaigns; Develop customized marketing plans for each dealer; Analyze performance trends to provide actionable recommendations; Translate reporting insights into clear guidance for dealers; Maintain accurate dealer records in CRM; Review and approve dealer communications for brand alignment and compliance; Implement quality control processes for marketing materials.
Seniority
Junior, individual contributor