Sales Strategy and Category Lead, Ready Meals
Core
Commercial architect for the Ambient Ready Meals (ARM) platform in North America, translating venture strategy into retailer-relevant commercial plans and equipping sales teams to win.
Role type
Senior category management and sales strategy lead
Builds
Retailer-specific sell-in materials, business cases, sales training, and launch scorecards
Domain
Food & Beverage / Retail Category Management
Deliverable
product features
Required skills
Category management, commercial strategy, sales enablement, competitive intelligence, launch planning, stakeholder management, data analysis, persuasive storytelling, planning and prioritization
Preferred skills
Experience with major retailers, learning agility, resilience, operating with ambiguity
Technologies
None stated
Responsibilities
Develop and improve the ARM commercial selling story and go-to-market approach; Build and maintain a fact base across shelf sets and categories; Lead commercial workstreams for new product launches; Serve as primary ARM representative across the North American Sales enterprise
Seniority
Senior, hands-on IC