Pro Design Principal Product Manager, Growth
Core
Building the growth engine for professional design tools and creative products, focusing on acquisition, activation, retention, and monetization from private beta to general availability.
Role type
Principal Product Manager (Growth)
Builds
Growth strategy, measurement foundations, experimentation practices, and monetization features for design apps.
Domain
Creative software / Professional design tools
Deliverable
product features
Required skills
Growth strategy ownership, A/B testing and funnel analysis, monetization and pricing strategy, cross-functional collaboration, product research commissioning, experimentation execution
Preferred skills
Generative AI monetization experience, private beta to GA lifecycle management, large creative-software ecosystem experience
Technologies
A/B testing frameworks, funnel analysis tools, experimentation platforms
Responsibilities
Own end-to-end growth strategy including acquisition, activation, retention, and monetization; Build measurement and experimentation foundations with data science; Drive monetization strategy with product marketing; Run growth experiments from hypothesis to shipped change; Commission research to close gaps in audience segmentation and competitive studies; Partner with engineering and design to ship growth work; Extend growth discipline to a second product and wider portfolio
