Spécialiste, marketing de croissance
Core
Growth marketing specialist responsible for building and leading an experimentation engine to acquire new customers for MaintainX, a mobile-first work execution platform for industrial and frontline teams.
Role type
Senior Growth Marketing Specialist (Performance & Experimentation)
Builds
A scalable experimentation engine for customer acquisition beyond basic paid search
Domain
Industrial SaaS / Operations Technology
Required skills
Performance marketing campaign management, Programmatic advertising, Content syndication, Budget management ($250k-$500k+), A/B testing design, Data analysis, CRM proficiency, AI tools for creative and automation
Preferred skills
Offline channels (direct mail, podcasting), Paid search (Google/Bing)
Responsibilities
Design and execute structured tests on social media, audio streaming, direct mail, and programmatic advertising to find scalable channels; Manage a growing test budget and reallocate spend to high performers; Analyze quantitative and qualitative data to decide on deployment, adjustment, or termination of experiments; Build testing frameworks and documentation for rapid iteration; Collaborate with Creative, Sales, and Product Marketing teams
Seniority
Senior, hands-on IC
