Manager, Programmatic Media
Core
Lead programmatic advertising execution and manage a team of media specialists to drive brand awareness and pipeline growth.
Role type
Manager, Programmatic Media
Builds
Global programmatic media strategy, execution roadmap, and tactical campaign calendar across regions.
Domain
B2B SaaS performance marketing and digital advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Programmatic media strategy, team leadership, vendor/agency management, DSP/ABM platform expertise, marketing analytics, budget optimization, ad quality/compliance
Preferred skills
Experience with The Trade Desk, DV360, 6sense, Demandbase, Campaign Manager 360, Google Analytics Pro, Salesforce, Marketo
Technologies
The Trade Desk, DV360, 6sense, Demandbase, Campaign Manager 360, Google Analytics Pro, Salesforce, Marketo
Responsibilities
Lead and support a team of paid media managers; oversee vendor and agency relationships; execute global programmatic and ABM campaigns; optimize media budget and ROI; manage audience targeting and reporting; ensure ad quality and compliance.
Seniority
Manager, hands-on leadership