B2B Channel Marketing Manager
Core
Develop and execute integrated marketing and sales enablement campaigns to support Samsung's Strategic Channel Partners (SCPs) across enterprise and SMB verticals, driving revenue and brand growth.
Role type
B2B Channel Marketing Manager
Builds
Marketing campaigns, sales enablement programs, and partner investment strategies for Samsung Mobile B2B.
Domain
Consumer Electronics / Mobile Technology / B2B Channel Sales
Deliverable
product features
Required skills
Channel marketing strategy, campaign planning and execution, budget management, ROI analysis, project management, cross-functional collaboration, stakeholder management, creative asset coordination, KPI reporting, business case development.
Preferred skills
Mobile and channel experience, SMB market knowledge, field-facing experience.
Technologies
Analytical tools, CRM systems, marketing automation platforms.
Responsibilities
Design and develop joint marketing campaigns with partners; manage marketing budgets and forecast program effectiveness; coordinate with product and solutions marketing for tactical execution; report campaign KPIs and collect proof-of-performance; align with finance, legal, and compliance teams on annual budgets; work with sales executives to drive pipeline and close business in the IT channel.
Seniority
Mid-Senior, hands-on IC
