Manager, CE AV Product Management
Core
Drive growth and long-term direction of the Consumer Electronics Audio/Video (AV) category in Thailand through localized product strategy and go-to-market execution.
Role type
Manager, Consumer Electronics AV Product Management
Builds
AV product portfolio and category performance across offline and online channels in Thailand
Domain
Consumer Electronics / Audio-Video / Retail
Deliverable
product features
Required skills
Product strategy, Go-to-market execution, Category management, P&L management, Data analysis, Cross-functional leadership, Demand forecasting, Pricing strategy
Preferred skills
Knowledge of Thai retail environment, Digital measurement tools
Technologies
MS Office
Responsibilities
Develop localized product strategies aligned with global direction; Lead end-to-end GTM planning and execution for new product launches; Manage category P&L, pricing, and profitability; Collaborate with Sales, Marketing, and SCM teams to drive market share; Analyze consumer trends and competitor movements to shape category roadmap.
Seniority
Manager, hands-on IC