Market Intelligence Director
Core
Lead market intelligence efforts to inform strategic decision-making for sales, marketing, and product teams by monitoring trends and analyzing the competitive landscape.
Role type
Director of Market Intelligence (B2B SaaS)
Builds
Competitive intelligence programs, evidence-based enablement frameworks, and strategic insights for the Go-to-Market engine.
Domain
B2B Technology / SaaS / Competitive Intelligence
Required skills
Market intelligence strategy, competitive landscape analysis, win/loss program management, TAM/SAM/SWOT assessment, cross-functional influence, competitive messaging development, industry forum representation, client/partner engagement
Preferred skills
GTM strategy influence, complex program leadership, competitive analysis frameworks, market intelligence tools expertise, cross-functional collaboration, data-informed decision-making, competitive intelligence platforms proficiency
Technologies
CRM, analytics tools, competitive intelligence platforms
Responsibilities
Design competitive intelligence programs, establish protocols for neutralizing competitive misinformation, architect enablement frameworks, drive Win/Loss program strategy, analyze target markets, strategize cross-functional intelligence sharing, guide sales on competitive tactics, develop competitive messaging, represent company at industry forums, engage clients and partners
Seniority
Director, strategic leadership & cross-functional influence