Senior Research Manager
Core
Oversee B2B market research programs from start to finish, including questionnaire design, analysis, reporting, and client presentation.
Role type
Senior Research Manager (B2B Market Research)
Builds
Quantitative and qualitative research reports and insights for B2B brands
Domain
B2B Market Research / Marketing Insights
Deliverable
dashboards & analysis
Required skills
B2B market research experience, quantitative and qualitative research study design, statistical analysis (MaxDiff, regression, conjoint), client relationship management, project management, presentation skills, research software proficiency (SPSS, Q, Tableau, R, Excel)
Preferred skills
Experience with proposal writing and pitching, marketing content creation
Technologies
SPSS, Q, Tableau, R, Excel
Responsibilities
Design screeners, discussion guides, and questionnaires; analyze data and develop conclusions; co-present findings and recommendations to clients; oversee and train research analysts; support marketing ideation and content creation
Seniority
Senior, hands-on IC with management responsibilities
