Director, Technology Strategy
Core
Director of Technology Strategy partnering with senior leaders to master marketing technology frameworks and develop advanced understanding of the marketing technology stack to promote client vision.
Role type
Senior IC technology strategy director (consulting)
Builds
Consulting deliverables, planning, main decisions, and technical implementations for clients
Domain
Marketing technology / Customer experience technology
Required skills
Vendor knowledge, industry best practices, client meeting facilitation, storytelling, consulting engagement leadership, team management, Excel, PowerPoint, Lucidchart, Miro, Vizio
Preferred skills
Deep understanding of technology ecosystem implementation, testing and expanding personal knowledge, understanding client systems and challenges
Technologies
Identity Resolution, Data Management, Analytics/Measurement, Artificial Intelligence, Audience Management, Content Management, AdTech, CRM, Loyalty, Commerce, Cloud technologies, Relational databases, Campaign management, Business intelligence systems, Email Service Platform, CDP, Digital Asset Manager, Data Lake
Responsibilities
Provide expertise across digital technology components; Connect technology capability goals to needs; Build relationships and manage client expectations; Lead daily delivery efforts; Lead discovery meetings; Create expertise and POV on customer experience technology; Provide recommendations for marketing technology use cases; Lead consulting engagements; Manage consulting analysts; Oversee internal projects; Support business development opportunities
Seniority
Senior, hands-on IC with management responsibilities