Sr. Associate, Planning
Core
Support the planning team in managing clients' media plans, preparing proposals, and assisting in the creation and analysis of multi-channel media campaigns.
Role type
Associate media planner
Builds
Media campaigns across multiple channels
Domain
Advertising and media planning
Required skills
Media plan management, proposal preparation, audience reporting, competitive analysis, media authorization forms, budget pacing, billing reconciliation, creative asset trafficking, campaign implementation support
Preferred skills
Marketing, advertising, finance, or analytics degree, Microsoft Office Suite (Excel, PowerPoint), analytical thinking, critical thinking
Technologies
Microsoft Office Suite, media tools, tracking codes
Responsibilities
Support the planning team in all phases of the media strategy process, prepare proposals based on briefs, create media objectives and strategies, analyze audience and reach/frequency reports, prepare competitive analysis reports, adjust media plan details, update timelines, evaluate media partner proposals, create strategy presentations, analyze campaign performance, complete media authorization forms, participate in campaign implementation, manage creative assets and QA, lead proof-of-purchase aggregation, manage trafficking process, provide templates for other teams, supervise campaign creation, follow up on media authorizations, monitor budget pacing, oversee billing process, reconcile invoices, keep data updated in systems
Seniority
Junior, hands-on IC