Senior Planning Executive
Core
Develop digital media strategies, target audience plans, and budget allocations to achieve client campaign objectives while managing internal teams and reporting to clients.
Role type
Senior Planning Executive (Digital Media)
Builds
Digital media campaigns and strategic proposals for clients
Domain
Digital Marketing / Advertising
Required skills
Digital media strategy, budget allocation, Google Adwords (SEM), SEO, Display Network, Facebook Ads, Programmatic advertising, team management, quality control, data analysis, problem-solving
Preferred skills
Photoshop, Illustrator, trend analysis in digital marketing and social media
Responsibilities
Communicate between client and internal teams, present campaign proposals and reports, develop media strategies and tactics, manage junior team members, control work quality
Seniority
Senior, hands-on IC