CXM Campaign Manager
Core
Independently execute and optimize the full lifecycle of Customer Experience Management (CXM) campaigns, from requirements gathering and planning to production and quality control.
Role type
Senior IC CXM Campaign Manager
Builds
Personalized customer experiences across platforms and devices for global brands
Domain
Digital marketing / Customer Experience Management
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Campaign lifecycle management, stakeholder coordination, strategic oversight, risk identification, process optimization, quality assurance, change management, data-driven optimization
Preferred skills
Experience with campaign management platforms, data and digital messaging technologies, coaching junior colleagues
Technologies
Campaign management platforms, data tools, digital messaging technologies
Responsibilities
Manage CXM campaigns from brief to production and quality control; Own the cross-campaign agenda managing priorities and timelines; Translate business objectives into actionable campaign strategies; Coordinate internal teams and external partners; Identify opportunities to improve campaign processes through data and testing; Apply quality assurance and change management best practices
Seniority
Senior, hands-on IC