Local CRM/Campaign Strategy Lead
Core
Independently execute the campaign process from instruction receipt to file production, customizing and optimizing the entire campaign management process including development, test, production execution, and quality control.
Role type
Campaign Strategy Lead
Builds
Campaign deliverables and activities for clients
Domain
Marketing operations and campaign management
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Campaign management, database and data management, change management, quality assurance, client communication, team delegation, campaign strategy and design
Responsibilities
Maintain clear and concise client communication on campaign related activities, execute campaign deliverables and activities based on client requirements, oversee and delegate to other campaign resources the execution of campaign deliverables and activities, validate work product using quality assurance best practices, elicit and document client requirements through written and verbal methods, possess higher-level understanding of campaigns management tools, concepts and capabilities, possess higher-level understanding of database and data management concepts and principles, utilise change management techniques and best practices, demonstrate basic understanding of campaign strategy, design and planning