Account Manager - Paid Social
Core
Implement and execute paid social campaigns to maintain and exceed client performance targets.
Role type
Account Manager (Paid Social)
Builds
Paid social campaigns for clients
Domain
Digital Marketing / Paid Social
Required skills
Paid social campaign management, audience strategy, creative testing, budget and bid optimization, KPI monitoring, stakeholder communication, team coaching
Preferred skills
Meta and LinkedIn advertising certifications
Technologies
Meta, LinkedIn
Responsibilities
Plan, launch and manage end-to-end paid social campaigns; Develop audience, placement, creative, budget and bidding approaches; Monitor pacing, CPA, CPL, ROAS and conversion rates; Present campaign performance and insights to clients; Coordinate with creative and analytics teams; Review analyst work and coach junior team members
Seniority
Mid-Senior (4-9 years experience)